The truth is Ransomware can be the demise of any business. If the proper security measures aren't put in place to reduce the risk of a compromise, businesses can end up paying in terms of money, customer retention, data loss, and reputation. Ransomware malware has not gained momentum in recent news because it is new, but because of its reputation when it comes to businesses. Its ease of distribution and success rates in terms of extortion and compromise makes it attractive to hackers.